Apple Launches New ‘The Notebook People Love’ MacBook Air Ad
July 21, 2014 § Leave a comment
Apple has launched a new television ad for the MacBook Air, showing off an array of customizable decals placed over the Apple symbol on the back of the notebook.
Decals shown include various sunglasses, hats, and headphones, along with nods to Breaking Bad, Peanuts, Ice Age, Snow White, Pac Man, Chi the Cat, The Simpsons, Batman, Wonder Woman, the Tasmanian Devil, Hello Kitty, Catwoman, and Mickey Mouse.
There are also cameras, record players, trees, faces, cityscapes, planets, scuba divers, 8-bit games, a variety of abstract designs and patterns, and more, plus a Beats logo. The new ad, first noticed by 9to5Mac has not yet been uploaded by Apple, so there is no official video as of yet.
The new spot ends with a side view of the MacBook Air and the tagline “The notebook people love.”
Apple’s MacBook Air, last refreshed in April of 2014, is known for its portability and ultrathin size, weighing in at 2.38 pounds for the 11-inch model and 2.96 pounds for the 13-inch model. The MacBook Air is also Apple’s most affordable notebook, with prices beginning at $899.
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